group
global comms
enable
a more agile, collaborative and flexible workforce
a positive change experience and supported staff through the change process
trust,
sharing,
cooperation,
collaboration
and connectivity
overcoming challenges is
just how we roll!
Leveraging a co-location project to re-define culture and drive improved agility, collaboration and flexibility.
the opportunity
Co-location of more than 20 media agencies and departments from across the Sydney CBD into a new and contemporary workplace was an opportunity to deliver on a broader global strategic objective to enhance collaboration and create a better experience for their clients and people.
Leveraging the catalyst for transformative change that a co-location provides, our client was seeking to explore how a well-considered workplace re-design and the introduction of shared spaces | facilities could enable a more agile, collaborative and flexible workforce, while acknowledging and respecting the unique aspects of the group’s individual brands.
The move to new premises created significant and varied change for employees, including:
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the introduction of new building protocols and policies, including shared customer spaces
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the impact on people’s daily routines and commute
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leaders needing to adapt to empower staff and build | strengthen a culture of sharing, trust, cooperation, collaboration and connectivity
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establishing new ways of working – creating a consistent and egalitarian set of behavioural protocols and processes
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creating a new customer | user experience, and
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coming to grips with one touch technology
our approach
Puzzle was initially engaged to develop a change strategy and roadmap to support the transition. To do this, we built an evidence baseline, which involved a staff sentiment survey, stakeholder interviews and a desktop review of relevant background materials.
Our goal was to ensure that the change program created a positive change experience and supported staff through the change process - particularly those transitioning from a traditional workplace into a more dynamic, flexible and collaborative working environment.
As part of our comprehensive change plan Puzzle provided the following services:
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developed the visual identity for project, including communication templates for presentations and e-newsletters
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developed the communication strategy, scripting for the all-staff assembly to launch the project, and the timeline infographic (a simple visual to help people understand the critical project timeline and the ways they would be supported and engaged through the process)
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designed and facilitated a 'communication protocols' workshop with the Executive team
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developed and maintained a dedicated online portal, featuring information about the new building, key timelines, the neighbourhood, day one activities etc.
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provided recommendations for a comprehensive employee engagement program and facilitated team discussions about the ways in which they wanted to be engaged in the project
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developed and facilitated a 'Ways of Working' workshop for senior leaders and Executive, to help gain consensus on how spaces would be shared and set boundary conditions for the team workshops
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developed and facilitated a series of team 'Ways of Working' workshops, informed by the leader session
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provided ongoing change and communication strategic counsel to support the internal change resource
Overcoming challenges is just how we roll! Practical completion for the new building was delayed, thwarting Puzzle's ability to run the onsite team Ways of Working workshops as originally planned, in a 'progressive dinner' sort of structure. Essentially a 'roaming' workshop, combining site and service familiarisation, building tour, as well as discussion around being good neighbours. An awesome idea!
In the wake of this challenge, the Puzzle team quickly redesigned the workshop and created a 'virtual' experience, where people could still explore the spaces and settings, learn about the experience team services, desired user experience, as well as the ‘good neighbour’ behaviours, and ways to create social and professional connection.
The content and outcomes from workshops were incorporated on the project web portal that we created, so staff who were unable to attend the session didn’t miss out.
the results
Staff felt well prepared for the transition to new premises and ways of working. This complex and multi-faceted project required a broad range of tailored activities, which were designed and delivered seamlessly by Puzzle.
Puzzle’s support was critical in delivering the intended outcomes. In the background, our process had engaged the broader team to understand the sentiment towards the change, the current and desired future state and alignment to organisational goals.
Staff sentiment and engagement post-occupancy was extremely positive. We provided a ‘safe pair of hands' and critical friend support at a moment's notice throughout the entire process. The project highlighted our high level of change and communication strategic thinking, as well as are ability to develop creative solutions and ideas when delivering change support.
blueprint
change
transition
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